News

12 July 2013

Planet Ocean in Tokyo

Today was an event launching OMEGA’s “Seamaster Planet Ocean GoodPlanet” wristwatch at TABLOID in the Tokyo Bay area.

The watch is a part of OMEGA’s popular Seamaster family and is equipped with a GMT function – a hand that rotates the dial in 24 hours, making it possible to keep track of the hour in two different time zones.

The timepiece commemorates OMEGA’s partnership with GoodPlanet Foundation, an organization that was established to raise awareness of and promote oceanic health. It was founded by filmmaker/ecologist Yann Arthus-Bertrand, the co-director – with Michael Pitiot – of the film Planet Ocean, which was produced by OMEGA and screened at the event. Also on display was an exhibition booth featuring some of Arthus-Bertrand’s extraordinary aerial photography.  

Greeting the guests at the event, Swatch Group Japan President and OMEGA Brand Manager Christophe Savioz talked about his brand’s passionate commitment to the oceans and pointed out that OMEGA had, in fact, produced the world’s first divers’ watch. The partnership with Yann Arthus-Bertrand was a natural one because of his background as a photographer, a filmmaker and an environmental advocate. Mr. Savioz added that he was very happy with the movie’s outstanding Japanese narration done by photographer Naoki Ishikawa.

Mr. Savioz concluded by pointing out that all human beings are part of the threat to the oceans and their natural beauty and that we share the responsibility for its stewardship. Planet Ocean, he said, offers a message of hope and makes it clear that everyone can contribute to improving oceanic health. He emphasized that funds raised by GoodPlanet Foundation will be used to raise awareness of the importance of environment protection.

There was also a discussion featuring photographer, Naoki Ishikawa, the narrator of the Japanese version of Planet Ocean, and theoretical astronomer, Eiichiro Kokubo on the special stage. Both deal with nature in their work and they were able to interesting stories and theories of their own regarding the deep connection between human activities and nature.

About 180 guests turned up and enjoyed a live performance of erh hu, a Chinese stringed instrument, along with music provided by a DJ.

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