OMEGA celebrated the De Ville Butterfly wristwatches with its brand ambassador Nicole Kidman at a high-profile event at the elaborately decorated Dongdaemun Design Plaza (DDP) in Seoul on Thursday, 2 October. The Oscar-winning actress was joined by Swiss singer/songwriter Bastian Baker and OMEGA president Stephen Urquhart in the South Korean capital.
The DDP, which was designed by world-renowned architect Zaha Hadid, has already established itself as one of Asia's most prestigious cultural addresses since opening earlier this year. It is located in the centre of Dongdaemun, a historic district of Seoul. The cultural centre had been elaborately decorated with floral and butterfly themes – in fact, the passage leading into the building was flanked by an incredible display of more than 21,000 white flowers, each on an individual mount and illuminated from within by a tiny light.
OMEGA president Stephen Urquhart welcomed invited guests and introduced Nicole Kidman, who has been an OMEGA brand ambassador since 2005. The actress was warmly greeted by the audience when she took to the stage to chat about her relationship with OMEGA, her reaction to the De Ville Butterfly and her visit to Seoul. When Ms Kidman commented on the elaborate butterfly decorations in the hall, Mr Urquhart smiled and said, "We know how to do butterflies." The guests reacted enthusiastically when the actress replied, "You know how to do watches!"
After dinner had been served, the evening's master of ceremonies Mark Juh announced a surprise guest, singer/songwriter Bastian Baker. The Swiss pop star, who is one of OMEGA's newest brand ambassadors, performed an intimate concert, dedicating the final performance of the evening, "I'd Sing For You", to Nicole Kidman.
The OMEGA De Ville Butterfly
Graced with a delicate butterfly design, the new OMEGA De Ville Prestige “Butterfly” is inspired by the beauty found in nature and is an enchanting addition to the Prestige collection. The exquisite butterfly motif on the dial is inspired by Asian popular culture, which associates the delicate being with love and longevity.
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