News detail

2 January 2001

Anna Kournikova Presents Omega's New Constellation Carree In Hong Kong


Celebrity tennis player Anna Kournikova once again confirmed her star appeal at a series of OMEGA promotional events.

Anna Kournikova was in town to promote OMEGA's new Constellation Carree Gold collection. Anna is the latest member of OMEGA's prominent family of ambassadors, joining international superstars such as Cindy Crawford and Pierce Brosnan.

Anna made the most of her time in Hong Kong to appear in three separate promotional events for the Constellation Carree Gold on the same day: a media luncheon at The Peninsula Hotel, followed by a reception at Halewinner Watch Company in Causeway Bay and finally the OMEGA Constellation Carree Gold launch reception.

OMEGA President Stephen Urquhart, attending the media luncheon, commented on the new association with Anna: "Anna is an all-round star with her superior performance on-court and her stylish elegance off-court. As a result, she is the ideal ambassador for the new OMEGA Constellation Carree Gold, with its contemporary design and precision movement."

This winning combination was further highlighted by the considerable media interest in Anna and the new watch, which has an 18-carat yellow gold case, mother-of-pearl dial and matching satin-finished pastel bracelets in gold-yellow, silver-grey, pink and violet.

At the close of the media event, Anna and Mr Stephen Urquhart were chauffeur-driven in a white Rolls Royce convertible to the Halewinner Watch Company in Causeway Bay, where the tennis star signed a giant poster. Onlookers and fans scrambled for a glimpse and, naturally, photo opportunities and autographs.

The OMEGA ambassador's magnetic attraction of the media was on a par with that of supermodels. During the OMEGA Constellation Carree Gold Launch Reception, Anna joined fashion models in an exciting Constellation Carree Gold fashion show themed around the four watch colours of gold, violet, pink and silver-grey, proving that the OMEGA Constellation Carree Gold is an exquisite and versatile accessory for the modern women.