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The Midnight Hour

Black tie, a staple dress code of the festive season, comes with rather rigid rules when it comes to what you should and should not wear. A century ago, for example, it was frowned upon to wear a wristwatch with a formal dinner jacket for fear that frequent clockwatching would offend the host. However, as the new year approaches, it’s the one time of year when everyone will be united in keeping an eye on the time.

With this in mind, OMEGA has put classic British tailoring in the spotlight in a New Year’s Eve-inspired fashion shoot – with timepieces from both classic and modern OMEGA collections adding a stylish finishing touch.-

Just as black tie rules have relaxed in recent years, when it comes to picking a wristwatch to pair with formal attire, there’s no need to be overly concerned with colour-matching or playing it safe. Classic black and eye-catching steel-on-steel OMEGA timepieces are contrasted with jewel-tone velvet and jacquard silk. Androgynous tailoring creates striking yet feminine silhouettes, complemented with classic OMEGA timepieces. Proof that – when it comes to style, at least – some rules were made to be broken.

Our midnight's selection